San Francisco

The History Behind the Names of San Francisco's Neighorhoods

San Francisco is a mere 49 square miles but is bursting with culture and diversity. The city's numerous neighborhoods each have their own distinctiveness, and for many, that also includes the uniqueness of their names. SFGate recently offered a glimpse into the history behind some of the neighborhood monikers that we found very enlightening. Below are a few of our favorites.

Noe Valley

Victorian homes in Noe Valley. Image courtesy of Creative Commons, author Allan Ferguson

Victorian homes in Noe Valley. Image courtesy of Creative Commons, author Allan Ferguson

This sunny enclave on the city's south side is named after Jose de Jesus Noe, who was given a large stretch of land by the Mexican governor of California in 1846. Noe started selling parcels in 1851. His rancho included what's now today Noe Valley, the Castro and Glen Park.

Tenderloin

There are multiple urban legends explaining the name behind this downtown area. One such story is that police officers assigned to this area in the 1930s received more pay and they named the neighborhood after the finer cuts of meat they could afford. Another explanation is that it's the "soft underbelly" (like the cut of meat) of the city. And many sources indicate the name was taken from a former red-light district in New York. 

Potrero Hill

This sunny residential neighborhood known for its skyline views used to be an open hill of shrub and grass. In the late 1700s, Spanish missionaries named the area ‘Potrero Nuevo’ (which translates to 'new pasture') after the land on which they would let their cattle graze. 

Cow Hollow

Cows actually did roam in what is now the boutique-lined Union Street. This ritzy neighborhood tucked between Russian Hill and the Marina District gets its name from the dairy farms located in the neighborhood. The industry peaked in 1880 when 38 farms were helping feed the growing city. 

Russian Hill

Throughout the 19th century, Russian merchant and military ships made stops in San Francisco. There are references in old newspaper articles about crew members being buried in a cemetery at the top of what's now known as Russian Hill. In the Gold Rush era, settlers discovered the cemetery gravestones inscribed in Cyrillic. The graves were eventually removed but the name stuck.

The Embarcadero

Embarcadero is derived from the Spanish verb embarcar, which means 'to embark,' and embarcadero means 'the place to embark.' This reference is fitting because, before the construction of the Golden Gate and Bay Bridges in the 1930s, the waterfront along San Francisco Bay was a bustling port with boats ferrying 50,000 people to town on a daily basis.  

Looking to buy but are wondering which San Francisco neighborhood best fits your lifestyle? The Costa Group can help you find the perfect contemporary condominium in SOMA or a classic Victorian in Noe Valley.

Essentials on Home Staging

It has become a common practice in real estate to enlist a professional stager to furnish and accessorize homes. These people know how to highlight spaces and appeal to potential buyers, which often leads to multiple offers above asking price. Experts say that a sparse, modern look appeals most to those in the market. 

According to the pros, here are some things sellers can do to help showcase their homes, whether they live in a condo in San Francisco or a home in Marin:

1. Reduce clutter

Buyers appreciate and are drawn to tidy, organized spaces. Go through your home and dispose of those items that are unneeded, either by selling, storing, donating or disposing of them. Ensure counter tops, bookshelves, cabinets and each room overall is neat and clutter-free.

2. Clear out closets

Yes, people walking through your home will look inside your closets. By cleaning out bedroom, linen and coat closets, these storage spaces will look tidy, organized and feel more spacious.

3. Paint

A fresh coat of neutral paint does wonders for giving your home a bright, clean appearance and is considered by many pros to be 'the best investment a seller can spend on staging their home'.

Neutral paint, contemporary furniture, and simple accents showcases this home's living room.

Neutral paint, contemporary furniture, and simple accents showcases this home's living room.

4. Accent walls

While not necessary, accenting one main wall in a bold color or with wallpaper adds visual interest. Be mindful to choose a color or wallpaper pattern that will be appealing. If you're unsure, best to ask for advice or forego this step. 

5. Remove (most) personal photos and knickknacks

It's acceptable to keep a few personal photos and knickknacks around, choose them wisely. Keep the declutter rule in mind and always remove items that include personal information, such as names and college information. A pleasant family photo here and there is perfectly fine but keep in mind potential buyers want to be able to envision their families in your home.

6. Don't make your home look staged

Trite staging tricks like the breakfast tray at the foot of the bed appear too contrived. Go for pleasing, simple furniture arrangement, attractive artwork, basic accessories and tidy spaces that make your house look and feel like a home.

7. Contemporary furniture

Most buyers appreciate a more modern look, so if your home has a lot of traditional pieces that are bulky, ornate or 'old', put those in storage and rent or buy more contemporary pieces.

8. New towels and linens

Crisp, clean linens on the beds and fluffy towels in the bathrooms are an inexpensive way to add color and impart a feeling of luxury.

9. Skip the scent

Many people have aversions to scents, so it is wise to avoid lighting candles, using air fresheners or doing anything that could impart an odor that a prospective buyer might find offensive.

Article excerpt from the NY Times. 

Public WiFi: Advice To Keep Yourself Secure

Many major cities around the nation offer free public WiFi, including San Francisco. This complimentary service is utilized by thousands of people, but some use it for more nefarious purposes than to check social media, catch up on the latest online news or do a bit of online shopping or banking. There are those who view public hotspots as a way to obtain private information from unsuspecting WiFi users. This can lead result in the theft of personal data as well as unauthorized access of personal online accounts and possibly identity theft.

But there are steps you can take to fortify your information against cyber criminals. Below are some steps to take before you log onto any source of free public WiFi, be it San Francisco's portal, an airport or your local coffee shop hotspot.

Before logging onto a free WiFi connection, ensure your secure.

 

1. Choose a secure network

If a public hotspot doesn't offer any kind of security, avoid any activity that requires you to provide login information. Do not engage in online banking or shopping unless the URL starts with HTTPS and shows a small padlock icon, indicating an encrypted, secure connection. If these are not present, your data may be exposed.

2. Set up a VPN

A virtual private network creates an encrypted tunnel from your device to the Internet through a remote server. Many businesses use VPNs and they are becoming available for personal use via third parties like HotSpot Shield for Windows/PC and Android users while Cloak is a great option for iPhone and Macs. There may be a nominal monthly fee but to keep your information secure, it's truly a small price to pay.

3. Delete saved public networks

Don't allow your device to remember or auto-connect to any public network. If it does, this allows hackers the opportunity to trick your device into accessing their malicious site by posing as the real one.

4. Get serious about passwords

Use strong unique passwords for each of your different, important accounts, such as your bank, email, shopping and social media accounts. To keep track of passwords, establish a secure password manager system like Dashlane. Where you're able, set up multi-level authentication, such as text messaged codes. If someone steals your password, they won't be able to access your accounts without the next level of authentication.

For more detailed information on using public hotspots securely, read this article from PC Magazine.

 

 

A Magical Experience: The Illusionists at the Orpheum

Mindblowing, a brain bender, jaw dropping...all describe The Illusionists, Live from Broadway, considered one of the most thrilling and sophisticated magic shows featuring the talents of 7 of the  world's master illusionists.

A show for all ages that wows with incredible acts of mind-reading, levitation, disappearance, illusion and water escapes, the 7 acclaimed performers combine the feats of past magicians such as Harry Houdini and meld it with modern illusion, theatrics and artistry for a show like no other.

The Illusionists-the world's seven top performers will leave you awestruck. 

The Illusionists-the world's seven top performers will leave you awestruck. 

The performers are:

Dan Perry, The Anti-Conjouror, specializes in shock illusions, combining magic with the macabre.

Yu Ho-Jin, The Manipulator uses mystery and elegant manipulation.

Kevin James, The Inventor is considered one of the world's most groundbreaking and innovative illusionists.

Andrew Basso, The Escapologist, conjours Harry Houdini in his life and death underwater escape performances.

Jeff Hobson, The Trickster and the show's host offers comedic relief, glamor and showmanship with amazing slight of hand.

Ben Blaque is The Weapon Master, performing dangerous acts of dexterity using crossbows.

James More is The Deceptionist, who uses fast-paced, high-risk illusions without the help of cameras or special editing: what you see is what you get. 

Considered a "high-tech extravaganza' by the New York Times, 'Houdini Times Seven' by the New York Daily News and 'Incredible, astounding, amusing, mystifying, perplexing and challenging...' by the Australian Stage this stunningly spectacular show is a definite must-see.

Performed in London and on Broadway and now on its world tour, the show is in San Francisco at the SHN Orpheum Theatre from February 16th through the 21st, 2016.

New Seasons Market Coming to 555 Fulton?

Portland-based New Seasons Market is considering the large retail space on the ground floor of 555 Fulton. 

Though this is still speculation as it hasn't been officially confirmed, it seems that the rapidly expanding grocer is indeed being considered as a tenant. Rumors about a market taking over the long-vacant space has been swirling around since late 2013 and early 2014 with no news until now.

                                          555 Fulton, located between Laguna and Octavia.

                                          555 Fulton, located between Laguna and Octavia.

Launched in 1999, New Seasons Market has a neighborhood vibe and offers a variety of products including organic, gluten-free and other 'health food' items as well as conventional food items, allowing them to be the grocer for all.

In addition to restaurants, nightlife and shopping, 555 Fulton includes 139 modern residences, all set in the sought-after Hayes Valley borough of San Francisco.

Click to read the entire article.


Welcome to REAL News - The Costa Group Real Estate Blog!

We are excited to share inspirational ideas, relevant real estate news, best in class LOCALES and fun events.  Journey with us through the beautiful city of San Francisco and Marin County to experience the incredible Bay area lifestyle.

The Costa Group blog hopes to inform, delight, and provide you with resources and information about the lifestyle and opportunity that await those of us who are currently living, or those who want to live in San Francisco or Marin County, California. We look forward to serving you. 

“Home is where the heart is” -Pilny the Elder

 


Arterra Condos of San Francisco, CA

As proud Realtors at Arterra, we love to see what people are up to around our vibrant neighborhood. 

Live in modern luxury while reducing your carbon footprint at Arterra, a LEED-Certified modern high rise complex, built with renewable resourced, sustainable building materials and Kwan Henmi interior design finishes. Located at 300 Berry and 5th Street in the Mission Bay/South Beach neighborhood; offering the ultimate urban lifestyle with a myriad of cultural activities, services, restaurants, parks and an exciting night life at your fingertips. 

The amenities in this gorgeous building are bountiful, while the HOA fees are beyond reasonable.  At Arterra, it's easy being GREEN by simply living here!


With so much going on around Arterra, there is never a dull moment. 


AT&T – Home of our SF Giants!

AT&T IS a big part of our SF community, enjoy the many sporting events on nights during the week. 

AT&T Park, located at 24 Willie Mays Plazz and 3rd/King Street, is the home of our San Francisco Giants.

For the third time in five years, the Giants have earned their title as World Series champions. Aside from their hard work, a big reason for their success is due to their loyal fans.

At the stadium, there is a Costa Group favorite spot, Public House, where you can grab a delicious beer, fabulous eats, and catch the game on the TV or go into the stadium with the purchase of a ticket. You can purchase tickets at sfgiants.mlb.com/Tickets.


Golden State Warriors BIG win leads to BIG moves

Warriors’ future Mission Bay arena a slam dunk for everyone.
— C.W. Nevius, SF Chronicle

The current Warriors Arena proposal for the development in San Francisco's Mission Bay neighborhood includes a 12-acre site with one million square feet of "Commercial/Industrial" entitlement. If approved, the arena will contain 18,000 seats, 580,000 sq ft of office space, 100,000 sq ft of retail space, 35,000 sq ft for the public plaza, 3.2 acres for plazas, landscaping, and other public space (over 30% of the site), including 950 parking spots for office users and site visitors. 


SF PRIDE

San Francisco's world-known Pride celebration and parade has been made more joyous this year due to the Supreme Court's ruling on same-sex marriage. The city is full of life this weekend!!

The parade takes place Sunday, June 28, 2015 at 10:30AM at Market and Beale and ends at Market and 8th Street in downtown SF with the theme "Equality Without Exception"

Love doesn’t make the world go ‘round. Love is what makes the ride worthwhile.

— Franklin P. Jones